AI Insights · Timothy · July 2022
Top 5 Tycoon Games on iOS in Europe Q2 2022
Analyzing the performance of the top 5 tycoon games on the iOS platform in Europe during Q2 2022, highlighting trends in downloads, revenue, and active users.
During the second quarter of 2022, the top 5 tycoon games on iOS in Europe showcased interesting trends in their performance metrics. Below, we delve into the weekly downloads, revenue, and active user data for these games, based on Sensor Tower's insights.
Hay Day saw its weekly revenue start at around $1.1M in late March, but experienced a decline to approximately $445K by the end of June. Weekly downloads for the game began at 160K and gradually decreased to just under 57K. The active user base also showed a downward trend, starting from nearly 6.5M and reducing to about 3.6M by the end of the quarter.
Township from Playrix started Q2 with a weekly revenue of about $559K, peaking at $693K in early April, and ending the quarter at $653K. Weekly downloads for the game hovered around 70K at the beginning of the quarter, dipping to around 45K by the end. The game’s weekly active users showed a slight decline from 481K to approximately 412K.
Family Island — Farming game experienced relatively stable revenue throughout Q2, starting at $317K and ending at $276K. Downloads fluctuated slightly, with a notable increase from 24K in late March to 46K by the end of June. Active users remained steady, starting at 133K and rising to 150K by the quarter's end.
Klondike Adventures: Farm Game showed a gradual decline in weekly revenue, starting at $219K and ending at $161K. Downloads also varied, starting at 9.4K in late March and ending at 10.2K by the end of June. Active users remained relatively stable, beginning at 143K and ending at 130K.
Last Fortress: Underground from IM30 displayed a notable increase in weekly revenue, starting at $84K and reaching $224K by the end of the quarter. Downloads saw a significant spike from 7.3K in late March to 120K in late April, then fluctuating to about 36K by the end of June. Active users also increased, starting at 23K and peaking at 122K in late April, before stabilizing around 82K by the quarter's end.
These insights reflect the dynamic nature of the mobile gaming market in Europe. For more detailed analytics and data, visit Sensor Tower.